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Market Research Reports
|Q4 2024
|Report ID: BR05307
|No. of Pages: 257
About this Report
The global solar photovoltaic (PV) market is one of the fastest-growing energy markets in the world. In 2025, the world added approximately 655 GW of solar photovoltaic (PV) capacity, registering significant growth compared to 2024.
Driven by this momentum, the global solar PV market is expected to reach around 5,150 GW by 2031, up from about 2,100 GW in 2025.
This growth is being driven by factors such as the declining cost of solar PV modules, supportive government policies and initiatives owing to emission reduction goals and energy security concerns, rising investments in solar energy, and carbon emission reduction targets set by several countries.
Additionally, the scalability of solar technologies allows deployment across utility, commercial, and residential sectors.
Despite the growth of the global solar photovoltaic market, several issues, such as low workforce availability, grid type integration limitations, and permitting issues, are some of the major constraints for global solar PV market growth.
Global Scenario of the Solar PV Market
The global solar photovoltaic (PV) market is currently witnessing rapid technological transformation aimed at improving the efficiency, reliability, and scalability of solar energy systems.
Advanced cell technologies such as TOPCon and Heterojunction (HJT) are increasingly replacing traditional PERC modules, enabling higher conversion efficiencies and better performance in large-scale solar installations.
In addition, bifacial solar modules are being widely deployed in utility-scale solar projects, allowing solar panels to generate electricity from both sides and increase overall energy yield.
Emerging technologies such as perovskite-silicon tandem solar cells are also gaining attention due to their potential to achieve efficiencies above 30% in experimental demonstrations.
Drivers
Falling Solar PV Prices
The sustained decline in solar photovoltaic (PV) costs over the past decade has emerged as a primary driver of global market expansion.
Utility-scale solar PV installed costs have decreased significantly from approximately USD 4,700/kW in 2010 to around USD 800-1,000/kW by 2025, while module prices have declined from over USD 2/W to nearly USD 0.10-0.15/W.
This represents an overall reduction of nearly 85-90%, positioning solar PV as one of the most cost-competitive sources of electricity globally.
The most substantial cost reductions were observed during the 2015-2020 period, driven by economies of scale, technological advancements, and rapid growth in manufacturing capacity, particularly in the Asia Pacific.
Since 2020, the rate of cost decline has moderated, indicating a gradual stabilization of the market; however, incremental reductions continue due to improvements in supply chain efficiency and ongoing manufacturing optimization.
These declining costs have significantly improved the economic viability of solar PV projects, enabling widespread adoption across both utility-scale and distributed segments.
Solar PV has achieved grid parity in multiple regions, allowing it to compete directly with conventional fossil fuel-based generation without the need for extensive subsidies.
As a result, investment flows into solar energy have increased, supporting large-scale deployments and accelerating capacity additions worldwide.
The continuous reduction in solar PV costs has played a critical role in transforming solar energy into a mainstream power generation source. This trend is expected to remain a key driver of market growth during 2025 and beyond, supporting the global transition toward a low-carbon energy system.
Restraints
Land Use and Infrastructure Constraints
The issue of grid infrastructure and connectivity is a major challenge associated with the development of the global solar photovoltaic (PV) market.
While land availability remains a consideration, the rapid pace of solar deployment is placing increasing pressure on existing electricity networks. With global solar capacity exceeding 2 TW by 2025 and annual additions surpassing 650 GW, the ability of grid infrastructure to accommodate this growth has become a critical bottleneck.
Large-scale solar projects are often developed in regions with high solar irradiance, which are typically far from major demand centers. This creates a strong dependence on transmission infrastructure to deliver electricity efficiently.
However, in many regions, grid expansion has not kept pace with solar capacity additions, leading to interconnection delays, congestion, and curtailment of renewable power.
In regions such as Asia-Pacific and Europe, grid constraints are increasingly evident. Countries like India face challenges related to limited transmission capacity and delays in grid connectivity.
While in Europe, aging grid infrastructure and lengthy permitting processes for new transmission lines are slowing down renewable integration. These challenges often result in extended project timelines and increased development costs.
The availability and modernization of grid infrastructure are therefore critical for supporting large-scale solar deployment. Significant investments in transmission networks, smart grids, and energy storage systems are required to ensure efficient integration of solar power.
Without these upgrades, grid limitations will continue to act as a major restraint on the growth of the solar PV market, despite strong demand and supportive policy frameworks.
Opportunities
The explosive growth of Artificial Intelligence presents a massive opportunity for solar developers, as global data center power demand is projected to increase by 17% through 2026. Major tech firms like Microsoft, Alphabet, and Meta have significant net-zero commitments and are leading clean power procurement efforts. As of October 2025, data center companies accounted for over 43% of all announced power purchase agreements (PPAs) globally.
While traditional markets like China face policy shifts, India is emerging as a top-tier growth opportunity. India is projected to install 237 GW of new capacity between 2025 and 2029. This growth trajectory is expected to see India overtake the United States to become the world’s second-largest solar market for five-year installation potential.
There is a significant commercial opportunity in the shift from standard PERC cells to TOPCon (Tunnel Oxide Passivated Contact) technology. TOPCon cells achieve efficiencies of around 23.2%, compared with about 21.6% for PERC technology. And is projected to capture an 86% market share by 2028.
Manufacturers and investors can leverage this transition as TOPCon's steeper technology improvement roadmap makes it more cost-competitive over time.
Market Segmentation
The global solar photovoltaic market, based on application, has been segmented into utility-scale, commercial and industrial, and residential solar systems. Among these, utility-scale solar systems have the largest share in the global solar photovoltaic market, accounting for 58% of the total solar photovoltaic installations.
These solar power plants are mostly developed by utilities and independent power producers and are connected to the grid, thus enjoying economies of scale and competitive solar auctions.
The commercial and industrial segment holds a share of 24% in the global solar photovoltaic market, mainly due to businesses and industries installing solar PV systems on-site to reduce electricity costs and achieve corporate sustainability targets.
Many businesses are increasingly adopting solar energy, either by entering into a power purchase agreement with a solar developer or by generating solar power on-site.
The residential solar market represents about 18% of the total installations and is driven by government incentives and net metering schemes. Additionally, the interest of consumers in energy independence also contributes to the growth of the market.
The adoption of rooftop solar installations has been significant in various regions, including the United States, Europe, Australia, and Asia.
While the distributed generation market (residential and C&I) is growing steadily, utility-scale projects continue to be the main driver of solar capacity additions globally due to the large renewable energy programs and policy support.
Regional Analysis
The Asia Pacific Solar Market continues to dominate the global solar market with record capacity additions, primarily due to the surging PV installations in China and India.
India, in particular, is emerging as one of the fastest-growing solar PV markets, with an estimated addition of around 36.6 GW in 2025, taking the country’s total deployed solar capacity to over 100 GW, reflecting strong growth compared to 2024.
The government’s strong policy push, including initiatives such as the National Solar Mission and the target of achieving 500 GW of non-fossil fuel capacity by 2030, has paved the way for sustained solar capacity expansion in the coming years.
With increasing contribution of renewables to the country’s power mix, India continues to advance its clean energy transition, driven largely by large-scale solar park developments and growing investments in utility-scale and distributed solar projects.
The Indian solar PV market is supported by key domestic and international players such as Tata Power Solar, Adani Green Energy, ReNew Power, and Azure Power, which are actively contributing to capacity expansion and strengthening the country’s position in the global solar market.
In the North American region, the United States solar PV market is the largest, accounting for most of the region’s total solar PV capacity with the addition of approximately 60-65 GW in 2025, reflecting strong growth compared to 2024.
In the first half of 2025, the U.S. solar market installed around 30 GW of solar capacity, continuing the strong growth trend driven by utility-scale projects and policy support.
Texas led all states for new solar capacity additions in 2025, continuing its rapid expansion with around 13-14 GW of new installations, maintaining its position as the largest solar market in the United States. Several states continued to set new installation records, and multiple states added more than 1 GW of new solar capacity during the year.
The market also faced some challenges as the residential PV market slowed in 2025, impacted by California’s Net Energy Metering (NEM) transition and high interest rates across the country. However, the increase came largely from the continued expansion of utility-scale installations, which more than compensated for the slowdown in the residential segment.
Recent Trends & Developments
Recent market developments indicate the continued dominance of utility-scale solar installations globally. Large solar farms are being deployed rapidly due to declining installation costs, competitive solar auctions, and strong government support.
Many countries are prioritizing utility-scale projects to quickly expand renewable energy capacity and meet decarbonization targets.The deployment of solar-plus-storage systems is becoming a major trend in the market. Battery energy storage systems (BESS) are increasingly integrated with solar projects to manage intermittency, improve grid stability, and enable a reliable electricity supply during non-sunlight hours.
Innovative deployment models such as floating solar photovoltaic (FPV) systems and agrivoltaics are gaining traction globally. Floating solar installations on reservoirs and water bodies help reduce land-use conflicts, while agrivoltaic systems allow solar panels to be installed alongside agricultural activities.
In February 2026, Enel Green Power North America acquired an 830 MW operational wind and solar portfolio in the United State from Excelsior Energy Capital for approximately USD 1 billion, strengthening its US renewable presence.
In January 2026, global investor KKR is among the top contenders, alongside NIIF and Sembcorp, vying to acquire Sprng Energy from Shell, a deal potentially valued at USD 1.8-2 billion.
French energy giant TotalEnergies has sold a 1.7% stake in Gautam Adani-led Adani Green Energy in the month of November 2025.
The US Commerce Department announced plans to impose tariffs of up to 3,521% on solar pv panels imports from four Southeast Asian countries, following investigations into alleged dumping and subsidy practices.
The new report from Blackridge Research on the Global Solar Photovoltaic (PV) Market comprehensively analyzes the Solar Photovoltaic (PV) Market and provides deep insight into the current and future state of the industry.
The study examines the market dynamics and regional trends influencing the Global Solar Photovoltaic (PV) Market demand and growth.
The report coverage also addresses present and future market opportunities, market trends & developments, important commercial developments, trends, regions, and segments covered poised for the fastest growth, the competitive landscape, and the market share of key players.
Furthermore, the report will present the market size, demand trends, and projected market growth rates of the Solar Photovoltaic (PV) Market through the global forecast period ending in 2031.
The findings are based on a robust research methodology that includes both primary and secondary research, ensuring accuracy and reliability of the insights. This methodology enables a comprehensive evaluation of the market by incorporating expert interviews, data triangulation, and in-depth analysis of relevant industry sources.
(You can access a comprehensive list of both existing and upcoming Solar Power Projects, along with their current status, through our extensive Global Solar Projects Database.)
What Do We Cover in the Report?
Global Solar Photovoltaic (PV) Market Drivers & Restraints
The study covers all the major underlying forces that help the market develop and grow, and the factors that constrain growth.
The report includes a meticulous analysis of each factor, explaining the relevant qualitative information with supporting data.
Each factor's respective impact in the near, medium, and long term will be covered using the Harvey balls for visual communication of qualitative information and functions as a guide for you to analyze the degree of impact.
Global Solar Photovoltaic (PV) Market Analysis
This report discusses market overview, the latest updates, important commercial developments, structural trends, and government policies and regulations.
Global Solar Photovoltaic (PV) Market Size and Demand Forecast
The report provides the Global Solar Photovoltaic (PV) Market size and demand forecast until 2031, including year-on-year (YoY) growth rates and CAGR.
Global Solar Photovoltaic (PV) Market Industry Analysis
The report examines the critical elements of the Solar Photovoltaic (PV) industry supply chain, its structure, and its participants.
Using Porter's five forces framework, the report covers the assessment of the Global Solar Photovoltaic (PV) Industry's state of competition and profitability.
Global Solar Photovoltaic (PV) Market Segmentation & Forecast
The report dissects the Global Solar Photovoltaic (PV) Market into various segments.
A detailed summary of the current scenario, recent developments, and market outlook will be provided for each segment.
Further, market size and demand forecasts will be presented, along with various drivers and barriers for individual market segments.
Effective market segmentation enables you to identify emerging trends and opportunities for long-term growth. Contact us for "bespoke" market segmentation to better align the research report with your requirements.
Regional Market Analysis
The report covers detailed profiles of major countries across the world. Each country's analysis covers the current market scenario, market drivers, government policies and regulations, and market outlook.
In addition, market size, demand forecasts, and growth rates will be provided for all regions.
The following are the regions covered:
North America - United States, Canada, Mexico, and the rest of North America
Europe - Russia, Norway, the United Kingdom (UK), and the rest of Europe
Asia Pacific - China, India, Japan, South Korea, Australia, Rest of APAC
Rest of the world - Nigeria, South Africa, the Middle East, Latin America, and other countries
Key Company Profiles
This report presents detailed profiles of key companies in the solar power industry, such as LONGi Green Energy Technology Co., Ltd., JinkoSolar Holding Co., Ltd., Trina Solar Co., Ltd., Canadian Solar Inc., JA Solar Holdings, etc., in solar PV manufacturers and solar energy operating companies, including Lightsource bp, etc. In general, each company profile includes an overview of the company, relevant products and services, a financial overview, and recent developments.
Competitive Landscape
The report provides a comprehensive list of notable companies in the market, including mergers and acquisitions (M&As), joint ventures (JVs), partnerships, collaborations, and other business agreements.
The study also discusses the strategies adopted by leading players in the industry.
Executive Summary
The executive summary will be jam-packed with charts, infographics, and forecasts. This chapter summarizes the findings of the report crisply and clearly.
The report begins with an Executive Summary chapter and ends with Conclusions and Recommendations.
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